After the Google Penguin, Panda updates, many websites lost their position on first page in Google. If you’re not monitoring the performance of your site, you may never know what went wrong and what steps to be taken to improve it.

There are different online tools that tell you, which pages of your site are getting the most traffic, what groups of people are your frequent visitors, which search engines bring you more traffic, which web pages show errors and other data that will be helpful when you decide on what changes to make on your website for better performance.

Website Analysis Online Tools

Site Analyzer: Analyse your pages like search engines do and optimise your keyword density, your links, your meta tags and all other elements which influence your natural SEO. Help you improve your website’s performance by analysing your server configuration, multimedia content and the loading speed of your HTML page. Optimise your website in order to make it compatible with all devices (smartphones, tablets, desktops) and accessible by worldwide users whatever their configuration.

Web SEO Analysis: The Tool produces a Full SEO Report for a particular page or website, analyzes the most important SEO factors that are used by the major search engines and offers detailed Diagnostics with all the Errors and Warnings that were found during the Analysis.

WooRank: WooRank is the most popular Website Review and SEO Tool. Run a free Review. Then create an Advanced Review to track and optimize your website. Learn how to improve your website rankings & online visibility through SEO, Social Media, Usability and much more. Discover which keywords they are targeting and adapt your strategy with Competitive Analysis tool.

Web Page Analyzer: This tool calculates the size of individual elements and sums up each type of web page component. Based on these page characteristics the tool then offers advice on how to improve page load time. The tool incorporates the latest best practices from Website Optimization Secrets, web page size guidelines and trends, and web site optimization techniques into its recommendations.

WebSite Analysis: Website Analyzer aggregates data and runs a proprietary crawling process to provide different types of insights. This tool compiles rankings from multiple authorities including Google and Moz. Provide summary data on all links and the top 20 domains linking to your website, plus a breakdown of the anchor text most commonly found. Select our comprehensive report for a complete list of links. Provides scoring and technical detail on what may be slowing your site down. Provides evaluation of technical elements of the website that are favored by search engines.

Full Web Page Test: Affordable and effective website monitoring service that lets you monitor your website, server, network, mail server, DNS server and more from 35+ global locations, round-the-clock. You get instant alerts when your website/server goes down via Email, SMS, RSS and Twitter. Sign up for a free 30-day trial today.

AWStats: AW stats is a comprehensive web log analysis tool that monitors unique visitors, number of visits, number of hits, number of pages accessed, amount of bandwidth used and includes all the benefits mentioned above. This tool is usually installed on your Web hosting accounts. Many site owners are not aware this tool is included in their web hosting plan. Check with your web hosting provider to see if it (or a similar log stats program) comes with your plan.

Google Analytics: Google Analytics provides you a comprehensive set of best practices, techniques, and how-to’s to make the most out of your measurement planning. Whether you want to boost sales, find more visitors or improve your mobile app, Google Analytics has the answers and insights you need to improve your business.