How to write an article?
Oxford defines article as “piece of writing about particular subject”. At the advent of internet marketing it has gained more dynamic meanings. Article is no longer a piece of writing however it has become powerful tool of internet marketing. It has been extensively used for on line marketing, building brand, reaching to targeted audience and spreading awareness and knowledge.
Article writing is an art; it requires strong domain knowledge, writing skill and expertise.
The basic requirement for writing good article is good command over language, and ability to research and understand the subject.
There many types of article and each has different tone, structure and parameters so one must know each details before starting to write.
- Product or service description articles:
- This type of article is written to give specification and description of particular service or product. it falls under informative category focused to give maximum information to the targeted customers
- Review Articles:
- This Type of article is written to give critical analysis. It carries in depth comparison studies to help the customer take informed decision. Review article can be of any service or product.
- Help article or How to article:
- This type of article is written as guide to help accomplish things, to satiate curiosity and to share and spread knowledge. There is no limit of subject of topic, it includes most of the things.
- Wiki style articles:
- Wikipedia is biggest online knowledge base, articles which follows in this pattern and style like Wikipedia fall into this category. Any topic can be written in this category.
- Wikipedia is biggest online knowledge base, articles which follows in this pattern and style like Wikipedia fall into this category. Any topic can be written in this category.
If you plan to write article in any of discussed category, you must be well versed with the topic, it is not necessary that you should have prior knowledge but you must do extensive research to familiarize your self with the topic. Each category carries its own tone of writing like review article are authoritative in tone, service or product description article has more persuasive tone while how to and wiki articles carry informative tone.
Structure of article: Unlike essay articles are little informal and carry its own liberty however all most all articles follow unwritten rule of basic structure which includes Introduction, main body, sub body and conclusion. Every writer follows this rule with his/ her style of writing.
Word Limit: depending upon the requirement of the topic article can be written say 200 words to 2000 words. Ideally online marketing articles rang from 200 to 600 words.
