The sad reality is that every year thousands of corporate blog die a quiet death and the only one that notices is their owner. Whether it is through a lack of attention, or simply an inability to find the right audience, keeping a blog alive can be a difficult task.

If you are struggling to figure out whether or not it’s time to let your blog die a natural death, there are a few things to think about first.

Quit Blogging

Quitting may be your best option, at least when you consider how much time and money you spend, but it should also be your last option.

Before you decide to throw in the towel, it’s a good idea to give it one last ditch effort. Take a month and set aside some extra time to really promote your blog. Remember, the people who succeed are the ones that held on for just a little bit longer. You could be missing out on thousands of readers if you quit too early. Here are some quick tips to help you form your last ditch effort.

1. Optimize Your Keywords

Take the time to go through your posts and optimize them completely. Don’t forget the post titles either since this is very important. Post new content as well that is optimized and let the search engines re-index your site. This may help bump you up a few spots in the results page.

2. Start Submitting Your Feed to RSS Directories

This strategy can work in many different ways. First, you are getting your feed out there in front of more people, and second, you are building quality backlinks, which in turn help your search engine placement. Aim to submit your feed to at least 50 directories to give yourself a good chance.

3. Write Posts That Get Attention and Promote Them

Many times, the only reason a blog fails to find a readership is simply due to the fact that it is boring.

Read through the front page of Reddit and other social bookmarking sites and see what people are interested in. Write content that is applicable to your own site, but still follows this format and then submit it to these sites.

4. Use StumbleUpon

While the advertising service here is hit or miss, the regular aspect of the site can bring in huge results, depending on your topic. Set up an account and stumble your site. You should be able to pick up at least a few new readers right away and over time, this will keep occurring.

Still not working? Or you were spending too much time blogging and not enough on your core business.

5. Get Professional Help

Many expert bloggers have several blogging tools in their arsenal and can help you separate your blog from the rest. Being a successful blogger requires work, you must understand that success does not happen overnight and you also need to learn how to find great resources.